A Logo to Brag about Bagg's Square

By Ana Rivera | arivera@wutr.tv

Published 06/19 2014 10:47PM

Updated 06/19 2014 11:07PM

Some historical roots in the city of Utica run deepest in the Bagg's Square district.  The large brick buildings hold years of history--offering in many cases a glimpse back in time. 

On Thursday, the neighborhood trying to bring back the old days in a new way.

At one time, Bagg's Square was a booming and growing part of the city of Utica.  Since then, it went through years of decline and left many empty buildings standing.  But today...some are trying to turn that around.

“Getting a new logo out and getting the new applications that you'll see tonight is really a turning point where people will see this is really happening that people need to see,” says Michelle Truett, Bagg’s Square Association.

The Bagg's Square Association worked for five months surveying people visiting and from the area to create the new logo.

Bagg's Square is known for its rich history.  But the people involved in its revitalization decided to use new technology to connect the past with the present...including social media.

“We kind of monitored where the survey took off.  And really social media was the first thing in there and it took off like wild fire just showing that everyone is really excited.  So we've got all this new stuff for reaching thousands and thousands of people,” Truett says.

For the people involved, Thursday is the beginning of a new chapter for Bagg's Square and it's one that's been a long time coming.

“It's nice to see life being breathed into not just the neighborhood but into the area,” says Mark Mojave, Gerber’s Tavern.

And after Thursday, it's all about looking to the future.

“I'm hoping to see more.  As far as this place, I can see it.  And hopefully there will be more to follow,” says George Serour, of New Hartford.

And look out for the new logo in different areas of the Bagg's Square neighborhood.

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